L’Œnotour de l’Hérault, discovery of the oldest vineyard in France and best practices for successful wine tourism
During this workshop, Hérault Tourisme, Departmental Agency for Tourism Development of Hérault will present L’ŒNOTOUR DE L’HERAULT, its concept intended to highlight and develop wine tourism in Hérault as well as the best practices for success. its wine tourism. The Hérault wine tour consists of 6 destinations (6 of which have the Vignobles et Découvertes label) 97 wine cellars and 25 day tours.
Jean-François POUGET, Deputy general Director and Marketing – Communication Director of HERAULT TOURISME
Hérault Tourisme acts within the framework of the departmental tourism and leisure plan and is based on its 2 values: expertise and proximity. Hérault Tourisme, organized as a development agency, offers expertise and proximity, around an economic and competitive intelligence strategy, a development strategy and a marketing strategy structured around the portal. www.herault-tourisme.com